Out Magazine – The End of International Male Catalogue
By Out Magazine In the mid-1970s, former ad salesman Gene Buckard opened a San Diego store whose name, Brawn of California, defined its mission: changing the way men perceived “loungewear” from tacky leopard-print brief and fat-shaming muumuus to sexy, body-hugging and box-revealing underwear, bathing suits, thongs and jocks. Undressing for success fueled a second store …
Read more “Out Magazine – The End of International Male Catalogue”